Another example of how White Design can be your one-stop source for all of your creative solutions. This time we have developed a brand for Cincinnati native and national model and actress, Alison Chace. Alison is hosting a series of DVD's about life in the Hamptons. Part E!, part HG TV, Alison needed a "look" to use not just in packaging but as part of the video too.

We started by creating a "bug" as well as a vocabulary of graphic elements that are used throughout all components. Employee, Thomas Dangerfield, even wrote a little piece of music and mixed it down for use throughout the video. Click here to see the whole package.

Alison stated it best. "White Design Studio easily rivals any design firm in New York City."

Thanks Alison! We think so too! Stayed tuned for more of The Hamptons Lifestyle Series.

Posted by Peter White at 9:32 PM | Permalink

We've been helping local retailer Watson's for serveral years transform several departments including the Swimming Pool, Barstool and Home Theater departments. Now we have been asked to design an all new department for Health and Fitness. The Fitness Loft is the new name for this department and Watson's is the exclusive local retailer for both Nautilis and Bowflex. We created a new look for exciting new depatment. Fun translucent screens create mini departments for the various kinds of health and fitness products including weight machines, elliptical machines, exercise bikes, treadmills, saunas and steam rooms. Colorful rail graphics, black and white wall paper graphics all combine to create an optimal environment for the display and presentation of this new product line.

Posted by Peter White at 9:05 PM | Permalink